Big win for Google. The company settled a
long-running trademark infringement lawsuit over trademark protected keywords
that trigger the display of ads with American Blind and Wallpaper Factory, which
was scheduled to go to trial in the U.S. District Court for Northern California
in November. Google agreed not to make any changes to its AdWords trademark
policy that would adversely affect American Blind in exchange for the company’s
dropping its claims. The settlement included no payment.