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Le Meridian - Google looses AdWords lawsuit in France, again…


According to a Nanterre court ruling Google must stop linking competitor ads to searches for Le Meridian trademark items and Le Meridian brands. If Google fails to remove offending ad links within 72 hours of being notified of a listing, it will face a daily fine of €150 ($195). Google said it will appeal the decision.


In France Louis Vuitton has also successfully sued Google for trademark infringement, while in the USA a court ruled that Google's adword sales of trademarked protected terms does not violate trademark laws (Geico case). For an overview over AdWord lawsuits see the "AdWords - Pending Lawsuits" section.


  • January 21, 2005: French court says Non! to Google's adwords, The Register:
    ”A French court has ruled that Google's keyword advertising service infringes on the trademark of Le Meridian Hotels, and has ordered the company to stop using the trademark to trigger advertisements for Le Meridian's competitors.”

  • January 21, 2005: Olsen, Stefanie / Kaufmann, Joachim, Google verliert Prozess um Markenrechte, ZDNet:
    Für das Adwords-Programm des Suchmaschinenanbieters Google ziehen dunkle Wolken am Himmel auf: Ein französisches Gericht hat letzten Monat entschieden, dass die Nutzung des Markennamens der Hotelkette "Le Meridian" die Rechte des Unternehmens verletzt.“

  • January 21, 2005: Google verliert Rechtsstreit in Frankreich, Heise:
    “Nach einem Urteil eines Gerichtes in Nanterre darf Google keine eingetragenen Markennamen der Hotelkette Le Meridian als Schlüsselwörter für Werbung anbieten.“





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